Yahoo has launched Meme, in English, to take on microblogging site Twitter. The company had launched this service in Spanish and Portuguese languages earlier September 2009.

 Meme is currently in an invite-only mode, similar to few microblogging services like Twitter, Pownce, Tumblr .... . After creating the account, users get a blank blog for micro-sharing text, images, music, videos etc.

Meme does not allow much customization. An user cannot customize the themes with background images and custom CSS, as this facility is available with Twitter and Tumblr.

Meme does not lend on a particular vocabulary. The control panel has minimum options like Meme title, 100 character description, avatar/photo and notifications. It also shows the comments posted by the users recently.

Yahoo Meme can have a big advantage over Twitter in terms of reliability. Twitter's image has suffered for frequent service outages, with its "Fail Whale" graphic appearing whenever the site is overloaded, emerging as the company's unofficial logo.