How to optimize your website for Yahoo! without loosing Google ranks - Yahoo Ranking Factors

The Most Important Yahoo Optimization Factor - Is keyword stuffed content with average keyword density 7% to 8%

Yahoo thinks a webpage's content is the most important factor in their algorithms. Yes inbound links is also a good factor like all search engines. But Yahoo! likes  keyword-optimized content.

Looking At Keyword Density difference between Google and Yahoo Search Engine Algorithms

Yahoo prefers keyword density and content relevancy more than Google. Google likes  around 2% to 3% keyword density. Above that level Google thinks the content is keyword stuffed. Yahoo prefers around 7 to 8% keyword density level. So if you target Google then Yahoo! thinks keyword density is low and if you target Yahoo! then w.r.t Google your webpage content is keyword stuffed and that will degrade your ranking in Google because Google penalizes keyword stuffing. Here penalizing does not mean blacklisting. It means go down in ranking.

Using variation of Keywords for Yahoo!

Yahoo is very heavily language based. It's more aware of the tuning of the written language. It will include synonyms and variation of a keyword when considering the  keyword density. Something that Google does not consider to the same extent. This means that it is possible to optimize for both search engines (Google and Yahoo! ).

How to optimize website content for Yahoo! without getting penalized by Google

Google likes a density of around 2% and Yahoo likes a density as high as 7% or even 8%. This means that you can effectively use 4 variations of a single keyword or phrase and a density of 2% for each.

The Advantage - With Google you are now targeting for 4 different keywords / search phrases instead of one keyword, on your content. Also Yahoo! gets the much higher density rate that they require from your content. Because you can include plurals and further variation of keywords, to write in more natural way.

Using keyword and description Meta Tags

Yahoo! appears to still give consideration to the keyword and description meta tags in particular. Now it is a common concept not to use Meta tags, but we recommend to use keywords in META keywords, description and TITLE tags.

More Content is more effective for Yahoo!

Content is king - it's true for Yahoo! also. The more content you provide the better.

Create Sitemap and submit to Yahoo because Yahoo spider does not go inside of a website

Yahoo BOT crawl seldom and does not crawl as often as other search engine bots and it certainly doesn’t crawl to the deep inside your website to find all of your pages, deep links and often ignore then and does not index them. So you must create a good sitemap and should update it regularly as possible. Yahoo has a sitemap submission feature similar to Google.

Inbound Links And Controlling Them Yourself

Inbound links are still important to Yahoo, but again a lot of emphasis is placed on content. Textual relevance seems to be one of the most important factors so having control over your inbound links and being able to determine the pages where they appear and the anchor text of each is important. Perhaps the best way to generate inbound links for Yahoo optimization is to use the article directories to your benefit.

Optimize your site Yahoo and Google both - That's the solution - Don't ignore Yahoo! to optimize Google

Yahoo algorithm is quite different to the Google one and other algorithms, it is still quite easy to optimize for both.

Important factors for Yahoo Optimization -

• Use of relevant Meta tags for every single page
• Include as much content
• Update your site with new new contents as often as possible. Though this is important for most of the sites.
• Update sitemap both on your website and with the Yahoo sitemaps function.

To know more about Yahoo ranking factors visit this link